Instagram Marketing

Instagram Influencer Marketing is the mainstay of influencer marketing campaigns. Learn more about creating effective Instagram Marketing campaigns, from top-performing Instagram Influencer onboarding through to strategy and creative guidance.

A One-Stop Guide to Instagram Reels

Social media platforms are constantly changing due to the evolving users expectations. New and fresh ways have been introduced to create and share content, and the most recent addition every marketer should be aware of is Instagram Reels.

We … Read the rest

Everything You Need to Know about Instagram Advertising

The launch of Instagram in 2010 changed the landscape of the social media world, and the wider world for that matter. Considering you’ve found your way on to this blog, it’s probably safe to say that you’ve spent a fair … Read the rest

Personal Branding for Introverts

The thought of putting yourself out there for the whole world to see is daunting for most people. For the introvert, it can feel super overwhelming. Luckily, it’s actually not as tricky as you’d think… There are heaps of ways … Read the rest

5 Reasons to use Instagram Takeovers


We are all well aware of Instagram’s domination since entering the social media sphere in 2012. In fact – I’m sure most of you reading this right now have been guilty of one too many hours scrolling on Instagram.

But, … Read the rest

7 Pro Tips on How to Use Instagram Stories

With over 1 billion users, Instagram is the place to be in 2021 if you want to get your business noticed.

Want to interact more with your followers, engage in conversation with them and create content they engage with? … Read the rest

The Latest Instagram Updates: Updated each Month

A month-by-month report of the latest changes to Instagram as they happen. Relevant for marketers and brands who use Instagram to reach consumers.

In this blog post we document updates to Instagram, especially those that may affect marketers and brands … Read the rest

Why Sponsored Instagram Giveaway Contests Are Becoming So Popular

Instagram brand-partnership giveaways are on trend.

This post explores the fascination behind social media influencer giveaways, and why they might be suited to your brand.

Instagram brand-partnership giveaways are on trend

Social media advertising and influencer marketing are more popular now than ever

The rapid rise … Read the rest

Why Switching from TikTok to Instagram Reels is the Best Decision Creators Will Ever Make

With governments around the world looking to ban beloved app TikTok, Instagram’s ‘Reels’ could not have launched at a better time. Are you ready for a new era?

Time is certainly ticking for TikTok as growing competition and government pressures … Read the rest

The 4 crucial considerations when choosing your perfect Instagram influencer

If you’re business is just being formed, only beginning to enter the digital sphere, or even if it’s been online for a long time, it is crucial to consider finding the right kind of Instagram influencer to promote your brand.Read the rest

What is a CGI influencer, and are they really the future of influencer marketing?

The Covid-19 pandemic isn’t the only wave we’ll experience. Have lockdowns and social distancing restrictions put the new wave of social media influencers firmly on the agenda?

Due to the COVID-19 pandemic and the physical limitations and difficulties social distancing … Read the rest